Coyotes Unveil Third Jersey!

The Phoenix Coyotes have officially unveiled their new third jersey for the 2008-09 season. They did so both on television during the first intermission of their game tonight and on their web site.

Icethetics' perfect score in terms of leaks continued as the 'Yotes displayed their new black sweaters with a leaping coyote across the chest. The uniform also features sand colored numerals and text along with brick cuffs.

To the right here you can see Olli Jokinen and Ed Jovanovski donning their new threads.

The uniform as a whole features three entirely new logos, the most obvious being the full body coyote on the front. There's also a new paw print logo on the left shoulder with the team's name in the circle around it. And on the pants is a new script logo.

The right shoulder of the uniform features the Coyotes' primary logo, introduced in 2003 when the uniforms got their first major overhaul.

Now if you want my opinion, here it is. I'm a little disappointed. I think I had the most hope for the Coyotes' third jersey when I first saw the logo when it leaked several months ago. I'm not a fan of the red area ont he sleeve or the striping down the sides.

It's certainly a completely different look from their home and road uniforms but I'm not sure that's such a good thing in this case. I don't mind the red helmets, but they do seem a little out of place with the black jerseys.

Overall, I'd say it's middle-of-the-road. I don't hate it, but then I don't love it either.

Here's another picture featuring Jokinen, captain Shane Doan, Derek Morris, Jovanovski and goalie Ilya Bryzgalov.

You'll notice that the Coyotes join the Red Wings in placing the captain letters on the opposite shoulder so as to keep it from clashing with the top of the logo.

By the way, the Coyotes also had a video talking about the new sweater. Shane Doan came on and chatted about it briefly and also took a shot at the host's Amerks jersey which I thought was funny.

I'm a little disappointed in the Coyotes' web guys at the crummy quality of this video and the pictures in their photo gallery. But I guess I can let it slide. The jersey will make its debut on the ice on Friday, November 28 when the 'Yotes face the Avs.